Users will soon have a fresh option that enables them to lessen the amount of artificial intelligence-produced media appearing in their timelines. This step comes as the company revealed that it now features more than 1 bn content made with AI.
Pilot Phase and Launch
This change is undergoing trials over the next few weeks before a full-scale launch. This development comes amid a rise in content created by AI, fueled by new content generation software.
AI Content on Other Platforms
Recent reports that approximately a tenth of the most rapidly expanding content creators on another major platform primarily display AI-generated videos. A considerable share of this material is considered low-quality AI content, a label for substandard, bulk-generated content that is typically nonsensical or bizarre.
“We know from our community that a lot of users appreciate content created using AI tools, including computer-generated images to educational videos, and we want to offer the community the ability to adjust the amount of that, according to their own choices,” stated a platform representative.
AI on the Platform
The platform disclosed that there are presently 1.3bn videos on its service tagged as artificially created. Overall, more than 100 million pieces of content are submitted to the platform each day, making AI-generated material a minor portion of its complete catalog.
User Control Features
Members will be capable of limit or boost the level of AI content they watch by opening the “manage topic” option in the app and choosing the AI content topic. Additional categories that currently be adjusted under the tool cover current affairs, clothing, beauty, and movement.
Platform Guidelines
The platform’s rules mandate creators to tag convincing AI-generated content, and it prohibits dangerous AI impersonations of public figures or critical incidents. Any believable AI video that is unmarked can be deleted under its terms of service.
Furthermore, the app will henceforth add an “AI-made” label to content created with its own AI tools, or flagged by an cross-platform project for recognizing artificial media. This measure is designed to deter users from attempting to bypass the labeling process.
Responsible AI Funding
The company is furthermore introducing a $2m awareness program for professionals and institutions to produce informative material about using AI responsibly. This project will benefit educational bodies focused on training computer science.
Platform Protection
TikTok has justified its safety measures, during debate over plans to make redundant hundreds of content moderators in the UK. TikTok is set to cut 439 jobs in its user protection department in London, with worker representatives and digital protection specialists voicing alarm that staff are being displaced by automated systems.
A company official stated that staff-based oversight would still have a role, but AI can protect employees by removing the most distressing content ahead of it is viewed by humans. TikTok announced a 76% decrease in shocking and graphic content seen by content reviewers over the last 12 months due to reliance on its machine learning processes.
“We think that it’s essential to balance people and machines to keep the platform safe,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s very important to limit contact with unsafe media as swiftly, which is the area in which a extensive automated help is really helping us operate efficiently.”